CHALLENGE

Baristo is a young company specialized in coffee supplies and equipment. Focused on food service, the organization offers everything necessary to comercialize the drink. Valkiria was challenged to create a new brand strategy to bring more purpose to the business and enhance sales. With a new brand positioning and visual language, Valkiria understood how Baristo can be a true source of inspiration to people and how the brand contributes to creativity and entrepreneurship.

design-baristo-nova-campanha
PROJECT
BARISTO – POSITIONING AND CAMPAIGN
CLIENT
BARISTO CAFÉ
ANO
2019

Valkiria developed a new design for the coffee cups based on how Baristo creates value to people: inspiration. Coffee is a fuel that enhances creativity and innovation. Baristo helps people to achieve their goals and motivate them.The new brand strategy follows the concept of inspiration and motivation that Baristo generates.

design-baristo-nova-campanha
design-baristo-nova-campanha
design-baristo-nova-campanha
design-baristo-nova-campanha

Quer entender os detalhes por trás desse projeto de design?